First step prior to applying the self tanner is exfoliation. By exfoliating thoroughly in the shower, you are providing the self tanning cream a clean slate for maximum adhesion and staying power.

Use a makeup sponge to apply the self tanner to the tops of your hands after you have washed them, as well as to your face for a more blended, natural look. Be certain to get everywhere - behind your ears, the back of your neck, etc.

Then try to have very little clothing on for as long as you can right after application, as DHA is activated by oxygen, and will work better if it has more circulation during the activation phase.

When this application has dried for a few hours, you may apply a second coat if you would like to achieve a darker color, just don't overdo it. To uphold the tan, reapplication should occur every 3-4 days.

With these brilliant products and the gorgeous results they produce, there is simply no excuse to repeatedly subject your skin to the sun's damaging rays again.

With these new sunless tanners, you can be tan year round AND maintain your skin's youthful and vibrant appearance. This is truly a win/win situation.